• Una Brands

Top 5 Reasons To Sell Your Ecommerce Business

As a successful business owner running an e-commerce business, the thought of selling your business may have crossed your mind at least once. No matter your reasons or circumstances, here are the top 5 reasons why brand owners consider selling their e-commerce business.

1. Have a payday with an upfront lump sum cash payout

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Do you need a break? Big bills coming in? A shift in your personal life requiring financial investments? Want to start your next business? Take advantage of our lump sum cash to cover anything from family healthcare to a well-deserved holiday abroad to celebrate and relax!

We’ve seen business owners who have had a baby, or who are moving to a new country, needing a break and some extra cash in their bank account. This is incredibly valid, and we are here to help take the workload off your shoulders and pay you for it!

Additionally, the lump sum cash can be a great way to kickstart your next business project! Combined with the knowledge and wisdom gained from running your other businesses, having substantial funding to start the business will take you miles further than without!

2. No end in sight

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Most Sellers we meet enjoy building the business, researching to identify a gap in the market, creating stand-out products, and doing anything it takes to bring success.

There’s a certain energy, a rush that comes from getting a business off the ground and running. That is a very different atmosphere from a business that has stabilized and plateaued. It can feel stagnant, less exciting, and more managerial. Adjusting your lifestyle to what brings the most fulfillment can greatly impact your sense of self and overall wellness and will allow you to live your best life, honouring your values and ideal lifestyle.

If you most identify with the passion and excitement of being a successful entrepreneur, exiting your current brand to work on the next project could be your best decision yet.

3. Unlock the next level of growth

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YYou’ve built your brand as far as you can, but you lack the manpower, financial resources, and expertise to make your brand the next big household name. As a small business, often run by one or two people, there comes a logistical ceiling. That’s where we come in. With our in house capabilities, across growth marketing, branding, finance & operations we can help break this logistical ceiling & grow your business to new heights.

Partnering with us can unlock all the potential your brand holds, without shouldering additional pains.

4. Carrying on your family’s legacy

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You’ve inherited your family’s legacy business, and you’re trying to modernize and revitalize it. There are many missing pieces in the puzzle, and many tasks necessary to take your brand to new heights. Often with family businesses, new designs, added marketing, and modernizing the accounting and financing behind the scenes are essential. But each of these tasks are mammoth-like, and can drain any heir like yourself.

By selling the business while remaining on board as a consultant, you can keep a sharp eye on the trajectory of your family’s trusted jewel, while allowing professionals with experience growing e-commerce brands to take the heavy workload. This way, it allows for the name of the family to live on, while also reaching new levels that can be hard to achieve without external help.

5. Focus on your favourite parts of running a business

(Photo by Annie Spratt on Unsplash)

Growing the long-term vision of a brand and managing quality products can be some of the most fulfilling parts of building your own business. You have complete control over how a brand can touch people’s lives.

But then come the different mundane tasks and a new fire to put out every day. You are learning on the go, stumbling, wishing you could focus on the exciting aspects of running a business.

By selling your brand, you can still call the shots for long term visions and directions the brand will take, while letting professionals handle the work that has been causing you a headache the most. Our experts specialize in each of the problems you run into, and can help put out fires, and even prevent fires in the first place with their plethora of hands-on experience in the field.


There are many more reasons why selling your e-commerce business might be the best decision for you! Message us on Instagram, LinkedIn, Twitter, and Facebook to stay connected and let us know your thoughts!

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